Frequently Asked Questions

Common questions about AdEx answered.

For Carriers

How long does integration take?

Most carriers integrate in under 5 minutes. It's a single line of JavaScript added to your tracking page template. No backend changes, no API integration, no complex setup required.

What if I already have ads on my tracking pages?

AdEx can work alongside existing ad placements or replace them entirely. We'll analyze your current setup and recommend the best approach to maximize revenue without compromising user experience.

How much can I realistically earn?

Revenue depends on your traffic volume. A carrier handling 550,000 packages/day (1.1M tracking page views/day) can expect approximately $82,000-132,000/month as their 50% revenue share. We'll provide a custom estimate based on your specific traffic patterns.

How and when do I get paid?

Payments are made NET 30 via ACH bank transfer. You'll receive detailed reports showing impressions served, CPM rates, and revenue earned. All data is auditable in our real-time dashboard.

What if my traffic is seasonal?

No problem. There are no minimum traffic requirements or long-term commitments. Revenue scales directly with your traffic—up or down—with no penalties or minimums.

Is this CCPA and PIPEDA compliant?

Yes, absolutely. We're fully compliant with California Consumer Privacy Act (CCPA) and Canadian Personal Information Protection and Electronic Documents Act (PIPEDA). Users can opt out on every ad, and we collect no personally identifiable information (PII).

What about GDPR for European traffic?

While we currently focus on North American traffic, our architecture is GDPR-ready. We can enable European traffic upon request with appropriate consent mechanisms.

For Advertisers

What targeting options are available?

We offer geographic targeting (country, state, city), carrier targeting, shipper/competitor targeting, device type targeting (mobile/desktop/tablet), and time-based targeting (day of week, hour of day).

What's the minimum campaign budget?

The minimum campaign budget is $5,000. This ensures sufficient volume for meaningful performance data and optimization.

How quickly can I launch a campaign?

Most campaigns launch within 48 hours of creative approval. Simple campaigns with standard targeting can often go live within 24 hours.

What ad formats do you support?

We support responsive display banners that automatically optimize for mobile and desktop viewing. Native ad units are also available. Custom formats can be developed for larger campaigns.

Can I track conversions from my ads?

Yes. We provide pixel-based conversion tracking and can integrate with most attribution platforms including Google Analytics, Adobe Analytics, and custom solutions.

What kind of performance can I expect?

Performance varies by creative quality and targeting, but tracking page ads typically see higher engagement than standard display advertising due to the engaged, high-intent audience.

General Questions

Who owns AdEx?

AdEx is a privately-held technology company focused exclusively on logistics advertising solutions.

Where is AdEx based?

We're headquartered in Dallas, Texas, United States, with team members across North America.

How do you ensure ad quality?

All ads go through manual review before serving. We prohibit adult content, illegal products, misleading claims, and anything that could harm user experience or carrier reputation.

What happens to the data you collect?

We collect minimal data (geography and device type) and use it only for ad serving and performance reporting. We never sell or share data with third parties. See our Privacy Policy for complete details.

Can I see the platform before committing?

Absolutely. We offer live demos for carriers and provide campaign simulations for advertisers. Contact us to schedule a demonstration.

What if I have technical issues?

All partners have access to our technical support team via email ([email protected]) and phone during business hours. Response time is typically under 4 hours for technical issues.

Do you have an API for custom integrations?

Yes. Enterprise carriers can access our API for custom integrations, automated reporting, and advanced features. Contact us for API documentation.